Introduction
The only recognizable female figure in this flash show illustrates and plays with the fact that many contemporary visuals, whether they are visible in Delfi, on Instagram, on the facade of Kaubamaja, in films, music videos, annual exhibitions, in the weather segment of the Summer Reporter or on the wall calendar of a car repair shop, use women’s bodies. This kind of advertising gimmick or eye-catcher is not going away, but such techniques are increasingly being talked about, written about and criticized. Sigrid is also secretly slipping out of this traditional box and system…
The exhibition The Second Act. Found in Translation by Sigrid Viir and Cloe Jancis, held at Tartu Art House, was a continuation of the exhibition In front of the mirror, on a day full of enthusiasm, you put your mask on too heavily, it bites your skin at Temnikova & Kasela Gallery in 2021. The initial impulse for their duo was the project Isolation Dialogues launched by the Photography Museum in spring 2020, which aimed to capture the feeling of isolation and the new situation that had arisen. The artists’ visual dialogue proceeded by interpreting, mixing, and developing each other’s ideas (without discussing them).